Thursday, April 22, 2010

Why we need to kill "social media" -

"It's as though Rob Key is reading my mind. This is the very thing that I have been focusing on since I began my social media journey -it being more than about the media and more about the message and it's transformative powers upon society and business."
The social media conversation needs to shift away from setting up profile pages and instead focus on the transformative nature of this channel. Here's why.

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